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BBA in Retailing (BBA(Retailing))

Programme by the School of Management Studies

• BRL-006 Buying and Merchandising
• BRL-007 Store Opeartion-I
• BRL-008 Human Resources
• BRLT-09 On the Job Training and Viva-Voce
• AMK-1 Marketing
  • Block 1: Basic Concepts of Marketing
  • Block 2: Product
  • Block 3: Pricing
  • Block 4: Distribution
  • Block 5: Promotion
• BCOA-001 Business Communication and Entrepreneurship
  • Part 1 Communication Skills for Business
  • Part 2 Entrepreneurship and Small Business
• ECO-01 Business Organization
  • Block-1: Basic Concepts and Forms of Business Organisation
  • Block-2: Financing of Business
  • Block-3: Marketing
  • Block-4: Business Services
  • Block-5: Government and Business
• BRL-010 Buying and Merchandising - II
• BRL-011 Retail Operations and Store Management II
• BRL-012 Visual Merchandising and Store Management
• BRL-013 Customer Value Management
• BRL-015 IT Application in Retail
• BRLT-016 On the Job Training (OJT) and Viva Voice
• BRL-001 Overview of Retailing
• BRL-002 Retail Marketing and Communication
• BRL-003 Retail Management Perspectives and Communication
• BRL-004 Customer Service Management
• BRLT-005 Internship and Viva-Voice