Important Questions for IGNOU MSCCFT MCFT006 Exam with Main Points for Answer - Unit 3

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Unit 3. Social Cognition

1. What is priming?

Priming is a situation that occurs when stimuli or events increase the availability in memory or consciousness of specific types of information held in memory.

2. What are the modes of social thought?

Automatic and controlled processing

3. Write the name of different types of schemas.

Types of schemas:

1. Person schemas
2. Self schemas
3. Role schemas
4. Event schemas

4. Explain the relationship between affect and social cognition.

Affect has an impact on social cognition. Our mood changes our way of looking at things and thus our judgments about these. When we are in a happy mood, we tend to think happy thoughts and retrieve happy ideas, and similarly, when we are in a negative mood, we tend to think negative thoughts and retrieve negative ideas (Seta et al, 1994).

5. What do you mean by social cognition? Explain goals of social cognition.

6. What do you mean by schemas? How do schemas affect social cognition?

7. What are the modes of social thought?